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Monthly Archives: October 2016

  Diwali is one of the most awaited festivals amongst all Indians across the globe. This is one festival which has gone beyond its religious significance and celebrates the secular spirit of brotherhood of every Indian irrespective of caste, creed or religion and that is why this festival is my personal favorite.It is, therefore, one my greatest pleasure to write a piece on Diwali or Deepavali. This festival of light also comes to announce the onset of a new season. Houses, shops, and all other […]

Marketing is a word so widely known that it requires no introduction. It is one of the pillars in which today’s economy depends on . Marketing helps you convey to your target audience, the look, and feel of your business. Based on the projection of your business through marketing, consumers decide whether to buy the product or not. For any business to grow successful, marketing of the business is vital. Be it a service or a product the good advertisement is very important for it […]

  Technology has brought about drastic changes in how businesses run. Instead of looking up in phone books, potential clients are  now using online search engines, to check your website for contact information, and comparing your website to competitor’s in order to determine who can best suit their requirement. A professionally built website is, therefore, not only beneficial but necessary if you want to stand out from your competition. Every business owner should realize the benefits of spending money on getting a website built professionally […]

Google on its 18th Birthday announced a varied range of initiatives specially designed for India. India the 2nd largest internet user market has about 50% of its population under the age of 25 thus making it a great business opportunity for the American technology giant. In order to capture the multi-lingual market, Google has announced quite a few apps in the Hindi language. This move can definitely help Google set a much stronger foot into the yet uncaptured market of diverse languages. “Google’s aim has […]

In the highly competitive market of chat app or instant messaging app, Google has just launched Allo for Android and iOS platforms. Google has added various features like use of artificial intelligence (AI) in the App and integrated it with Google Assistant, the new virtual conversation aid to try and make it stand out in the market. Here are some of the things that will help you understand what the app is all about and how it compares with market giant WhatsApp. Special Features of WhatsApp […]

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